Nelson Mandela was probably the MOST INFLUENTIAL Person in the world. Respected by all nations and honored. His Leadership was shown by his personal sacrifices for his country, He shot for equality for all people, along the way he gave people hope, lifted people up.He spent 25+ years in prison and lifted the country of South Africa to democracy,and became the first Black president of South Africa. He’s affected evverything from Sports to Politics,he was a “Friend Of All and An Enemy Of None.”. Every Leader should take a deeper look into Nelson Mandela’s life as a reference to what it means to be a TRUE LEADER!
All of our Beanies are On sale in a 2 for ? deal take advantage!
I’ve had a long time connection with the principal of New Standard Academy Mr. Calvin Sims. I had just went up to the school for a totally unrelated to Westside Society meeting. As we we’re chatting he brought up the fact that they were having a career day the next day. Instant opportunity to inspire our next generation, and get them on the right path. I quickly rearranged my Foot Locker schedule to give back to the community I grew up in.
After a little confusion the next morning, they finally linked us up with 3 classes of 6th grade students. This is the first time I’ve actually had to get up in front of multiple classes and tell them about my unorthodox profession.
I started off by asking them what they wanted to be when they over and you get the usual. “I want to be a doctor.” “I want to be a professional athlete.” ” I want to be a singer.” And Blah blah blah blah! So I asked how many people knew about being an entrepreneur? So surprise to me out of about 100 students had heard about being a business owner.
They said they love to go to the Mall, Movies, Arcade etc. I explained to them that ALLLLLLLLLLLL of their favorite places they like to go an “entrepreneur” created those places for you to enjoy! Those times you went into the neighborhood and shoveled snow or raked leaves for you neighbor those are examples of starting your own business. The people who created True Religion,Levis and all their favorite brands were normal people like you and me that created them.
I also showed them a few of our hilarious videos and how much fun being an entrepreneur is!
I told them the next time your parents have a garage sale or a family functions ask to set up a lemonade stand (Old Fashion) or ask to sell your old Toys, or candy to generate you own money its an example of entrepreneurship.
Also explained to them what being a Leader is with one Example
Jimmie: ” So if your friend is in the corner talking while the teacher is talking and you go over and talk with him what is that called?”
Jimmie: “And what do you think is about to happen to you and your friend?”
Class: “We’re going to get in trouble!”
Jimmie: “Exactly being a follower GETS YOU IN TROUBLE.”
I stressed to them how important it is to use an develop your talents because Leaders use their talents to help other people succeed, and keep working hard. Michael Jordan got to where he was by working hard, and staying in school. If you see somebody doing something wrong you walk the other way.
At the end they kids all wanted to steal the Bag head and the skully myself and Lavantae (Videographer) we’re wearing. It was such a heart warming experience working with these students and seeing them paying attention and saying they want to be entrepreneurs, because most of these kids where I come from don’t get this kind of support from home. The biggest thing is that we’re in street clothes the type of people they see everyday not the people in suit and ties all day, they can really relate to us and apply it to daily life. I’m looking forward to doing more inspiring of all ages in the future.
Also one student ”Alex” who is kind of in a trouble position in his life chased us down and drew a picture for us…I instantly teared up, to see us making a change in someones life.
I said to myself I really need to get back to dropping blog posts at least once a week, either highlighting some Leadership qualities or just keeping the insight on whats going on in the growth of the company. Its kind of a Journal for me to log my thoughts and then share them with you all.
My latest thoughts have just been about Leaders being “Comfort Zone Killers”. A great quote I heard was “You have to do things you’ve never done,to reach places you’ve never been.” As a Leader you have to step out of you comfort zone put yourself in unfamiliar situations to grow your self and your personal brand. Watch several doors just open up for you out of no where when you test your limits. Everybody has a comfort zone where the feel content and comfortable and safe, but its time to take step out and “Build Your identity”
So while I was focusing on Comfort Zone Killers I sketched up a possible design turning the Bag Head into a Pillow and shooting it and ripping it up because a pillow is your comfort zone. It will probably be edited and used later in time, and I’ve been making plans to start touring and getting out of my comfort zone and meeting more new people.
- Jimmie Westside
With Winter lurking around the corner, we decided to show off a couple of our Knit hats to keep those Leading ears warm!
We’re bringing a new style this year with the pom on top of our beanie! And the big script embroidered patch on the front.
And the Classic “Thug Leading” Knit hat with the fold up sides! This hat will be avalible in multiple colors over the winter!
These two style will be avaliable next week via paypal but not in the store for inquiries email WestsideSociety@gmail.com to get yours or follow us on Instagram @westsidesociety
Over the past weekend we took a step forward out of our comfort zone,made out first move to a show out of State, and shot down to Toledo,Ohio for Sole Searching. I took this as a step to find out a true “Niche” for the brand (I’m not going to lie I sort of skipped this part when I made the brand.) Finding you Niche is the biggest part of building your brand. Targeting everybody is a sure way to fail Targeting a specific group of people is a way to build a following. Anyways we hit the road to go see what Toledo thought of Westside Society and the new Pre-fall Drop.
There we’re shoes down there for ridiculous prices up to even $700. Some guy bought around 75 shoes from another guy for $9,000.
My sales we’rent a strong as I thought they would be but its all in the days of learning, maybe the sneaker head crowd isn’t my crowd. And It’s not about money all the time though, because if it is you will always fail. Never gauge your success on money.
We Gained a few followers on Instagram from the area to where one shirt could easy be viral in the area. I never chalk up any experience as a bad one simply because its something to learn in each situation, something that will help you grow in the future.
The Pre-Fall Release is here! Starting with the New Blank Bag Logo Tee! & The Everyday Backpack! Just to get people used to the new Logo, and still place the old logo/ now just a design in our line on the pocket of the book bags! The biggest perk is when you order the Bookbag and the shirt as a bundle you get 20% off of the actual Fall Release! Now Ain’t That Special!?
When I first started this business I knew the initial logo wouldnt be around very long, but i knew it would be an attention grabber. The “mickey glove” trend was coming to a halt, and I had a very little window to work with. Plus it was the “Westside” Sign for where I live and knew it wouldn’t be universal worldwide from California to Europe etc
So it was time to make a solid change with some meaning behind it! So me and Tecknicolor worked on a new scheme for the logo that would accompany the brand and the mission. We took the bag head of Jimmie Westside and created a blank version because “Leaders Must Build Their Own Identity.” Jimmie Westside is my identity. my brand. So for everybody else the blank bag represents what they are leading what they stand for their brand whether its clothing, music, public speaking, sports etc. I hope you all like the new logo!
You will still see the old logo on tags, the back of t-shirts, and maybe on one more final limited edition shirt!
- Jimmie Westside
Sorry I haven’t been posting any details about any new products, and things about a coming logo change etc. I’ve been focusing on getting a promotion at my job (Been Leadin’) to be able to invest more money into my dream. Its a one man financial operation so it gets tough sometimes to balance everything. The fall line is creeping along so keep checking in this week because I’m going on Vacation from work. Now I can invest those 10 hour days at Foot Locker into 10 hour days at Westside Society improving and maturing my brand.